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The Only Math That Sells: Time × Reach for UHNWI Word-of-Mouth
Word of mouth remains the most reliable growth engine in the high-ticket arena—but it isn’t luck. It’s engineered. This article lays out a practical framework for shaping UHNWI conversations by converting mere visibility into active attention. The core math is simple: Time × Reach. We show why awareness compounds only when you secure dedicated bandwidth to a statistically meaningful set of UHNWIs and sustain short, high-quality connection sessions that “seed” information directly into decision and recommendation centers. Forget stadium shouting and vanity reach: absorption, not impressions, moves deals. With the right cadence, channels, and message density, your brand becomes part of the inner-circle narrative that precedes seven-, eight-, and nine-figure transactions—and does so predictably.